Small Business is a Big Deal

March 15th, 2022 by admin No comments »

Dell. Microsoft. Wal-Mart. McDonald’s. What comes to mind? Each of these companies started as small businesses that eventually became big businesses, very big successful businesses. Collectively they inject billions of dollars and millions of jobs into our world economy.

But who were these companies before they became household names? Who were these owners before they became billionaires? Michael Dell started Dell in his University of Texas dorm room in 1984 with just $1,000; it is now the world’s largest PC manufacturer, growing to over $40 billion in revenue in only sixteen years. Bill Gates dropped out of Harvard, started Microsoft and turned it into a $231 billion dollar software giant. Sam Walton purchased a small retail store just after graduating from college in Arkansas; Wal-Mart is now the world’s largest corporation by revenue. McDonalds took 13 years before the second restaurant was ever opened in 1953 and now serves over 47 million customers daily, worldwide.

The purpose of this article is to highlight the importance of small businesses to our economy. With economic development organizations and communities focusing on the ‘Big Fish’ are we overlooking the enormous potential and opportunity of small businesses? This significant group made up 97.6% of all Indiana businesses in 2006! These 128,100 employer firms accounted for 57% of all Indiana employment, nearly 1.3 million. In 2007, small businesses accounted for all the net new jobs created in the U.S. (Source: Bureau of Labor Statistics.)

We cannot afford to overlook the contributions and the value that small businesses inject into our economy. Our region has to continue offering opportunities, build programs that support and encourage innovation and risk taking ventures. As the economy continues to stagnate, this support is crucial for small business survival and consequently the health of our regional economy.

There are a number of small business resources in the Region to assist small businesses start-up, expand and succeed. For example, the NWI SBDC offers new and existing small business owners no-cost consulting services, low-cost workshops, tools and resources, as well as resource partner referrals. There are also a number of business incubators locally to assist in ‘hands on’ development, as well as full-service office space such as the Hammond Innovation Center, Entech Innovation Center, Michigan City Entrepreneurship Center, and the Purdue Technology Center. These resources mentioned, as well as others, are invaluable and can give that entrepreneur the extra assistance and direction to help them succeed and climb to new heights.

Reputation Management is the Answer How Your Business Is Perceived

February 25th, 2022 by admin No comments »

Is it true that you are keen on finding out about dealing with your standing? Have you been searching for accommodating and solid data? Indeed, this article will ensure you get a few strong ideas. It will assist you with sorting out some way to more readily deal with your standing.

Posting data via online media locales is essential to your business’ standing. You should post a few times each week at any rate to actually run an advertising effort. Assuming you see that posting via online media locales is overpowering, consider recruiting an aide to make your posts for you.

At the point when individuals invest in some opportunity to offer something about your business, it is vital that you are sufficiently gracious to answer. While you might be an extremely bustling individual, it shows your crowd that you really care about them and what they need to say. This is imperative to keep a consistent client base.

At the point when you talk with your crowd, ensure that you do as such in a conversational tone. Individuals try to avoid the possibility of entrepreneurs continuously addressing them with promoting to them. While you would like to make a deal, you ought to never cause a client to feel like this is your main concern.

Be grateful. Assuming somebody leaves a decent audit about your organization, send them an individual message and express gratitude toward them for their criticism. On the off chance that conceivable, send your client a coupon for a specific percent off on their next buy as a much obliged. In the event that this is preposterous, earnestly say thanks to them for their input.

Assuming you will utilize anybody’s thoughts, you ought to constantly make a point to give them credit for that. Everybody out there can advance a little from others, so giving due credit will show individuals that you don’t think you are over that. This is an extraordinary method for getting their appreciation.

On the off chance that you own a business, treat your representatives consciously. Any other way, you might foster a negative standing as an entrepreneur. Certain individuals won’t give you business as a result of it.

Check any regrettable web-based content on your organization by reaching its maker. Assuming there is at any point any regrettable substance when you do an inquiry of your organization, take a stab at reaching the commentator, blogger or whoever posted it at the earliest opportunity. Inquire as to whether there’s anything you can do change their negative feeling to a good one. Assuming they are reluctant to do as such, compose a comment(if conceivable) with your side of the story.